Luther Blissett

"Luther Blissett is dead" - Luther Blissett

Luther Blissett is a multiple name, that is a name which everyone is exhorted to adopt and spread, a collective character. Luther Blissett is not a ‘teamwork identity’ as reported by the journalists; rather, it is a MULTIPLE SINGLE:

This type of identity has been used many times in the past and future, eg the Luddities who all claimed to be King Ludd, and more recently some Zapatistas have suggested the use of the Zapatista name in a similar way.

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